The launch of memecoins $TRUMP, by soon-to-be President Donald Trump, and $MELANIA, honoring the soon-to-be First Lady Melania Trump, has pushed several altcoins to decline. However, the Trump family’s financial project, World Liberty Financial ($WLFI), has experienced a surge amidst this turmoil.
$TRUMP, $MELANIA Launch: Altcoin Market Impact
The continuous issuance of memecoins by the Trump team has significantly affected the broader cryptocurrency market. Bitcoin is currently down by 2.79% to $102,199 meanwhile Ethereum, too is down by 0.85% to $3,272.
Several major categories of memecoins and altcoins have suffered sharp declines:
- AI Agents Coins: Down by 7.54%
- DeFAI: Up by 4.74% after being down by 14.90% in early hours
- DeSci: Down by 15.71.94%
- Layer 1 Coins: Down by 6.56%
- Meme Coins: Down by 5.99%
- Layer 2 Coins: Down by 8.25%
Despite these declines, $WLFI has emerged as a standout performer, capitalizing on the Trump family’s influence and the crypto community’s enthusiasm.
$TRUMP, $MELANIA Launch Leads to WLFI’s Surge
Following the listing of $TRUMP and $MELANIA on major crypto exchanges, interest in the Trump family’s flagship crypto project, World Liberty Financial, has surged. For instance, the pre-sale of $WLFI tokens, priced at $0.015 each, has concluded with all funds raised. Not just this, a total of 100 billion $WLFI tokens are in circulation, with over 34,000 holders.
TRON DAO has emerged as the largest independent buyer, holding 3 billion tokens. Justin Sun, TRON’s founder, has personally purchased 1 billion $WLFI tokens for 15 million USDT, adding to his earlier investment of $30 million.
According to Onchain Lens monitoring, “Previously, Justin Sun invested $30 million in WLFI and currently holds 3,000,042,574 WLFI.”
We @trondao are continuing to increase our investment in World Liberty Financial, with an additional $45 million, bringing the total investment to $75 million. @worldlibertyfi @EricTrump @DonaldJTrumpJr @realDonaldTrump
— H.E. Justin Sun 🍌 (@justinsuntron) January 20, 2025
The overwhelming demand for $WLFI has driven the project to sell 20% of its total token supply. As a result of this, the WLFI project posted on X that an additional 5% token block has been opened for sale. The team addressed users with the message: “Please be patient while our team works to relaunch the sale. We’ll share updates here as soon as we’re live again!”
$TRUMP, $MELANIA : Mixed Reactions from Crypto Community
Trump’s move to launch these memecoins on the eve of his presidential oath ceremony has drawn mixed reactions. On one hand, whales are trying hard to get diamond hands on these memecoins , while others do not seem to be happy with this move.
Addressing the quick launch of crypto projects by Trump family, Coinage founder Zack Guzmán pointed out that the reason why the Trump family launched TRUMP and MELANIA so quickly before the inauguration is that Trump may face the risk of violating the Constitution and being impeached again after taking office.
Also Read: Donald Trump to Pass Crypto Executive Order on Day 1: Report